Lesson 3.2.

Posts Effectiveness Analysis


Use the Diagnostic report to find out which topics are the best at engaging your followers. That is, which topics are triggering a conversation, or are more likely to be shared or favorited. This reveals how each piece of content performed compared to the average results of your social media page.

To analyze the graph, use the ‘Sun rule’: the best posts are red, big and high.

how to interpret diagnostic results

Useful tips on how to benefit from the Diagnostic report:

  1. Analyze the posts from your Social Media Campaigns.
  2. Evaluate your Content Strategy Consistency in comparison with your competitors' content.
  3. Use Content Segmentation to find the most effective content tactics.

Posts Diagnostic Report - 3 best usage tips from Tania Nikitenko

Additional info: