Metrics that matter

Calculate and improve the economic impact of social media marketing on your business.

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Actionable metrics

Conversation / Amplification / Applause rates will help you to measure the real active engagement of users with your social media pages. Compare the performance and Economic value for all your social media accounts and find the most effective social networks for your business.

Competitive analysis

No login credentials are required to connect competitors’ social media pages. Compare your results against your competitors, analyze their posting strategy, social media campaigns, followers and learn their best practices.

Content analytics

Find out which topics and types of content are the best at engaging your followers: which are triggering a conversation, or are more likely to be shared or favorited. Use Content Segmentation for a more advanced analysis.

Influencers analytics

Identify the most powerful social influencers for your business and the most engaged users who can become your brand advocates. Analyze which topics and types of content are the most effective for engaging your influencers.

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