Metrics that matter

Calculate and improve the economic impact of social media marketing on your business.

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Actionable metrics

Actionable metrics

Conversation / Amplification / Applause rates will help you measure the real active engagement of users with your social media pages. Did your posts evoke a conversation, or emotional response, or encourage to share your content?

Posts effectiveness analysis

Posts effectiveness analysis

Find out which topics are the best at engaging your followers: which are triggering a conversation, or more likely to be shared or favorited.

Competitive intelligence reports

Competitive intelligence reports

No login credentials are required to connect competitors’ social media pages. Compare your results against your competitors, analyze their posting strategy, social media campaigns and seize their best practices.

Industry standards

Industry standards

Compare your social media performance with industry standards: benchmark - average industry values, upper limit - maximum industry values, and share of voice - your share of engagement at the industry.